Application of Artificial Intelligence in Sports: A Short Reviewnt
Paper ID : 1179-SPORTCONGRESS (R2)
Authors
AmirMohammad seyfi Lahijan *1, Pouria Jafari2, Mahdi Samadieh3
1Department of Sport Management, Faculty of Physical Education, University of Tabriz
2Department of Sport Management, Faculty of Physical Education and Sport Sciences, University of Allameh Tabataba'i
3Department of Sport Psychology, Faculty of Physical Education, University of Tabriz
Abstract
Artificial intelligence (AI) is increasingly transforming the sports industry by revolutionizing how athletes train, how teams plan their strategies, and how fans interact with their favorite sports. Through its powerful analytical and predictive capabilities, AI is reshaping performance analysis, injury prevention, and even the fan experience. Modern AI technologies collect, process, and interpret enormous volumes of data from a wide variety of sources — including wearable fitness trackers, motion sensors, high-resolution cameras, and social media platforms — to generate meaningful insights that can directly influence decision-making in real time.By analyzing data such as heart rate variability, acceleration, muscle load, and spatial positioning, AI systems can monitor athletic performance with remarkable precision. Coaches and sports scientists can use these insights to customize training programs that match each athlete’s physiological and psychological profile, thereby improving performance and reducing fatigue-related risks. Furthermore, AI-driven predictive models can identify potential injury patterns before they occur, allowing preventive measures and personalized recovery protocols to be implemented. These same analytical tools can also assess opponent strategies, helping teams optimize tactics and adapt dynamically during games.Beyond athletic performance, AI has also transformed how sports organizations engage with their audiences. Intelligent systems personalize digital content, predict fan preferences, and create interactive, immersive experiences that strengthen emotional connections between fans and teams. From automated highlight generation to virtual reality training and strategic simulations, AI bridges the gap between data and decision, creativity and precision. While artificial intelligence cannot fully replace the intuition, empathy, and situational awareness of human coaches and managers, it serves as a powerful extension of their capabilities — a tool that amplifies human judgment and brings a new dimension of intelligence, efficiency, and innovation to the modern world of sports.
Keywords
Artificial Intelligence, Sports Performance, Injury Prevention, Data Analysis, Talent Identification
Status: Abstract Accepted (Poster Presentation)