Evaluating Corporate Social Responsibility within the Faculty of Sport Sciences and Health from the Students' Viewpoints
Paper ID : 1752-SPORTCONGRESS
Authors
Pouya Abdeli1, Ehsan Mohamadi Turkmani *2
1Master Student in Sports Management, Faculty of Sport Sciences and Health, University of Tehran, Tehran, Iran
2Department of Sports Management, Faculty of Sport Sciences and Health, University of Tehran, Tehran, Iran
Abstract
Introduction: Corporate Social Responsibility (CSR) in higher education exemplifies the manner in which institutions adopt ethical, social, and environmental policies to fulfill the expectations of students and society (Carroll, 1999; Babiak & Wolfe, 2009). This study investigates the perceptions of students from the Faculty of Sport Sciences and Health at the University of Tehran on the efficacy of their faculty's CSR efforts.
Methods: Descriptive survey research was conducted with 50 students (16 undergraduates, 22 master's, 12 doctoral). The questionnaire comprised 14 items across four dimensions—community participation, environmental responsibility, internal procedures, and governance & accountability—and one open-ended question.
Results: Descriptive statistics (M, SD) revealed that students assigned the highest rating to internal processes (M = 2.97, SD = 0.91) and the lowest to governance and accountability (M = 2.34, SD = 0.86); environmental responsibility (M = 2.90, SD = 0.86) and community participation (M = 2.61, SD = 0.85) occupied intermediate positions. The overall Corporate Social Responsibility (CSR) score, representing the mean of the dimensions, was 2.70 with a standard deviation of 0.75. No notable differences were detected based on gender (Mann–Whitney, p = .063) or educational attainment (Kruskal–Wallis H, p = .703; BA n = 16, MA n = 22, PhD n = 12). The thematic analysis of the open item revealed three themes: (1) enhanced managerial transparency, (2) augmented support for student research initiatives, and (3) more fair distribution of on-campus amenities to domestic students.
Conclusion: Students assess the faculty's corporate social responsibility as moderate; environmental and internal procedures are comparatively robust; however, governance requires improvement. This study advocates for specific measures, including open decision-making, institutional backing for student research, and equal distribution of campus facilities to enhance the faculty's CSR image.
Keywords
Corporate social responsibility, higher education, sports management
Status: Abstract Accepted (Poster Presentation)